Juan Serrano


Juan is an Associate at Heritage Holding, bringing experience as an investor and an operator. Prior to Heritage, Juan interned in the São Paulo office of The Carlyle Group, a global private equity firm. Juan also gained operational experience working for his family’s business, KFC Ecuador, where he held roles in product management, procurement, and strategy.

Juan holds an undergraduate degree in finance from Babson College, where he graduated Magna Cum Laude.